The World Yacht Racing Forum 2011 will take place in Estoril, Portugal, on 13-14 December. The fourth edition of this must-attend event will once again focus on the commercial side of the sport and reassemble the who’s who of the international yacht racing community.
Since its launch in 2008, the World Yacht Racing Forum has become the annual meeting place for leaders in the business of sailing and yacht racing to network and discuss ways in which the sport can be grown and improved globally.
Organised by Informa Yacht Group, the WYRF will once again reassemble the who’s who of international yacht racing, including athletes, event organisers, sponsors, cities and venues. The two-day Forum will be held alongside the Yacht Racing Design & Technology Symposium, giving delegates the opportunity to meet high-profile design and technology experts from the race boat industry, and to discuss the latest research and trends in performance boat technology.
Now in its fourth year, the World Yacht Racing Forum is the leading international conference for the yacht racing industry. The 2011 edition of the event will welcome new experts and personalities from the yacht racing scene, and introduce a number of new discussion themes.
Key topics will include an insight into the sponsorship landscape and where sponsors are spending their money, a perspective on successful sponsorship strategies, cost-effective new media including digital, a focus on women in sailing, driving growth via active yacht club management, breaking down the bid process for cities and venues, an audience with the America’s Cup teams and organisers, and much more!
Mirabaud & Cie, Private Bankers also returns to the World Yacht Racing Forum as Gold Sponsor of the forum and Presenting Sponsor of the Yacht Racing Images Exhibition launched at the forum in 2009. Mirabaud will present an award for the best yacht racing image of the year as voted by all participants of the forum. The exhibition will also be available online.
The World Yacht Racing Forum is now universally recognised as the platform used by the international yacht racing community to define and debate the sport’s key issues, and propose new ideas aimed at improving its structures and commercial value.
Over 400 delegates are expected in the picturesque region of Estoril in December.