The 20th edition of the Monaco Yacht Show, which will be held from the 22nd to 25th September 2010, was launched in great style on the 23rd of June 2010. The event took place during the annual Summer Party in the wonderful settings of the Monte Carlo Bay Hotel’s lagoon. 300 guests from the luxury yachting industry and the Monaco business world were present at the party. Some of the Luxury SuperYachts, such as the Perini Navi Vitruvius Motor Yacht Exuma, the Amels motor yacht Bel Abri, the CMN motor yacht Cloud 9 and the CRN motor yacht Azteca (ex Clarena II), will be amongst the ones attending the most important yacht show of the year.
Photo from last years Monaco Yacht Show - Photo courtesy of MYS
From 22 to 25 September 2010, the Monaco Yacht Show again promises to be the international business hub for the yachting and luxury sectors: 500 major companies exhibiting – 88% being returnees, which certainly proves how important the MYS is to the industry –, a fleet of 100 magnificent superyachts from 25m up to 90m in length, plus upwards of 27,000 private and business visitors expected.
The undeniable quality of business networking offered by the Monaco Yacht Show is an important factor in its exhibitors’ success: the cocktail parties, social events, breakfast discussions and press conferences that participating companies organise on board yachts and in the Principality’s luxury hotels provide ideal opportunities for making B2B and B2C contacts.
Yachts at the 2009 Monaco Yacht Show - Photo courtesy of MYS
At least 50 such events will be held in the Principality of Monaco during the four intensive days of the show.
The show’s constant striving for excellence was reaffirmed by Gaëlle Tallarida, recently appointed Managing Director of the Monaco Yacht Show following Luc Pettavino’s departure last May. “Year after year, the MYS continues improving the quality of its infrastructures and services so as to attract the biggest players in superyachting and the elite among the international private and professional clienteles. We are here to serve an international‐scale project and to fulfil a business sector’s expectations, so that the Monaco Yacht Show continues to be the world’s leading luxury yachting show.”
The global economic climate having highlighted the limitations of the luxury yachting industry’s dependence on its existing clientèle, it is with the ambition of seducing new ultra‐high‐net‐worth potential buyers that the shipyards, brokerage and charter companies are energetically spreading the word through their social networks that their finest superyachts will be on display in Monaco. Winning over these new clients is the guarantee of a strong, healthy long‐term market for the entire industry, equipment and service suppliers included.
Of the 100 superyachts on display in Port Hercule this September, around 30 superyachts were delivered in 2010 and another 24 superyachts launched in 2009; 64% are more than 40m in length. This makes the MYS – Monaco Yacht Show a unique yacht market since more than half the craft exhibited are less than a year old. All are offered for sale and/or hire by the brokers and shipyards exhibiting.
Night view of the Monaco Yacht Show 2009 - Photo courtesy of MYS
The shipyards take advantage of the extraordinary opportunity the Monaco Yacht Show 2010 offers to unveil their very latest new craft. Perini Navi is notably giving the first motoryacht it has ever built her preview outing: Vitruvius ® Exuma Motor Yacht is a superb 50m explorer yacht that the Italian shipyard has built in collaboration with Vitruvius Ltd and French naval architect Philippe Briand.
The Dutch Amels shipyard’s Motor Yacht Bel Abri (52.3m) launched last April will also be presented for chartering to the MYS’s clientele; architect Tim Heywood drew inspiration from the generous curves of 1930s Italian sports cars and the design of higher‐category yachts to create this spacious, comfortable superyacht.
CMN Yachts, which won the 2009 Monaco Yacht Show Design Prize with the superyacht Slipstream, is this year showing SuperYacht Cloud 9, the second in its CMN Line 60 series (Slipstream was the first).
CRN is exhibiting Motor Yacht Azteca (2009, 72m, ex‐Clarena II), just recently renamed by a new owner who was completely won over by the largest aluminium superyacht the Italian shipyard has ever built.
The complete list of yachts attending the 2010 Monaco Yacht Show will be posted on the show’s website in August.
Monaco Yacht Show 2009 at night - Photo courtesy of MYS
The Monaco Yacht Show joins Foundation Prince Albert II of Monaco
For 2010, the Monaco Yacht Show has decided to join forces with the Foundation Prince Albert II of Monaco and increase the yachting community awareness of the deforestation issue.
This new cooperation highlights Monaco’s priority to set up international projects for protecting wood. The MYS – Monaco Yacht Show will closely follow their realizations as a financial support, involved in a constant research to decrease its environmental impact.
The natural rapprochement between the two entities takes root in 2006 when His Serene Highness Prince Albert II of Monaco chose the world #1 superyacht event, the 2010 Monaco Yacht Show, to present His Foundation to the major actors of the yachting industry.
The MYS is committed in international environmental projects since 2005 and every single action of the show takes into consideration the fragility of our planet: printings on recycled papers, sorting recyclables within the show venue, the support of fair‐trade and the use of organic cotton to produce its clothing collection.
