Barcelona welcomed the Azimut Magellano 50 enthusiastically. In a short time, this star of the Genoa Boat Show has become a benchmark for sustainable boating throughout the world. Constructed in line with eco-standards and materials and capable of providing a 13% saving in fuel costs thanks to a hybrid engine and the particular shape of its hull, the Magellano 50 has a green soul.
Visitors attending the event in the Catalan city expressed a special interest in the HNOS Berga stand which was showcasing a total of nine yachts from the Azimut and Atlantis range, six of which were being presented for the first time on the Iberian peninsular. Particularly popular was the Azimut 48, which boasts one of the most spacious and well-equipped flybridges in its category, as were the three new Atlantis models: Verve 36, 40 and 48, perfect examples of the grit and dynamism that characterize the most sporty brand in the Group.
Ignition sparks at the Barcelona Boat Show indicate ripples of a revival running through the yacht market. A revival that will reward only those companies, like Azimut-Benetti Group, who have chosen to invest in new products, an essential strategy, in order to maintain a competitive and central position on the international horizon.
Azimut-Benetti is the leading and most prestigious builder of mega yachts in the world. The Group, which owns the prestigious Azimut Yachts, Benetti and Atlantis brands, each geared to a specific segment of the nautical market – and Fraser Yachts, a brand leader in the services sector – operates in 68 countries throughout the world via a sales network comprising 138 sites.