This month in Germany’s Hamburg, saw Fred van Beers, the newly appointed CEO for Blohm+Voss, unveil details of an aggressive new investment plan in the superyacht sector. This has been prepared over the past few months in partnership with Star Capital and the Board of Directors.
A number of remarkable changes will be implemented by Fred over the next year. All of these have been designed to ensure that the business is fully optimised and efficient, in order to meet the needs of the diverse marine markets, in which the company operates.
Much of the new investment and development work will be concentrated on the superyacht sector, in order to reinforce the company’s position as the world’s pre-eminent manufacturer and service provider of custom yachts measuring over 80m in length.
One of the most significant changes will be the full integration of the activities of Blohm+Voss Shipyards GmbH with Blohm+Voss Repair GmbH. The newly formed yacht division will be based in Hamburg and will have all expertise together in one location.
The yard will also further invest in the 80m mega yacht BV80 project, designed by Eidsgaard Design, which is now ready to begin construction. The next step will see significant further investment in steel and major components to ensure new clients are able to take delivery of a top quality, customised 80m yacht in just 30 months from the contract date.
Blohm+Voss will also introduce a Superyacht Lifecycle Management & Lifetime Warranty Development, in order to help clients reduce operating costs considerably through the integration of continuous monitoring equipment into new yachts and the remote management of maintenance as well as repair schedules. Moreover, clients will be also able to benefit from a lifetime warranty, available on all new yachts.
Additionally, the sales team will be strengthened with additional representatives, in order to ensure the optimum levels of staff and expertise for the superyacht sector and to facilitate future growth.
Fred van Beers, Chief Executive Officer at Blohm+Voss, comments: “Star Capital supports our long term plans to invest in Blohm+Voss and to ensure we continue to meet the changing needs of clients in the large yacht sector well into the future. Our strong financial position, combined with this further investment clearly reinforces a strong confidence in the business and our ability to build truly exceptional superyachts.
We will continue to reinforce our unique position as builders of exceptional, iconic yachts with an uncompromising attitude to quality. This is our simple philosophy which we want to extend with the development of comprehensive lifecycle support for our clients. Our shareholders are fully committed to investing in this strategy, thereby ensuring true customer satisfaction which in the end is the basis for our long term growth and success.
Customer satisfaction is not limited to a quality product alone. Swift, open and service minded communication and performance in all phases of the customer interaction process are equally important.”
More charter yachts built by Blohm & Voss.