UK luxury yacht builder, Fairline Boats, is continuing to reinforce its global sales team with a key new appointment. Douglas Culverwell has become a new Regional Director for Europe, Middle East and Africa (EMEA), following the recent expansion of the company’s approved dealer network in 2014.

Squadron 78 Custom charter yacht XKE built by Fairline Boats

Douglas brings to the role a wealth of global boat industry knowledge and experience acquired over the last 17 years. He has worked for a number of leading distributors and manufacturers across the world, including as Regional Sales Manager at Viking Sport Cruisers Inc. in the US, Senior Sales Manager for the Asia Pacific region at Princess Yachts International Ltd, and most recently at Sealine International. Douglas worked as Sales Director for Sealine, both at the original company in the UK and also at its new home with Hanse Yachts AG in Germany.

Douglas will be responsible for the strategic growth and development of Fairline’s dealer network throughout Europe, the Middle East and Africa. He joins Adam Waters (Asia Pacific), Steve Leeson (Americas) and James Powell (UK and Spain) in the sales team, which is led by James Robinson, Fairline’s Sales Director.

Douglas commented: “I am delighted to have the opportunity to work with such a renowned brand at this very exciting time in its growth and development. This is a world class company, offering premium luxury motor yachts manufactured using state-of-the-art technology. I look forward to further building Fairline’s presence across the world and showcasing the elegance and sophistication of the range.”

Kevin Gaskell, CEO, Fairline Boats Ltd said: “We are very excited to welcome Douglas to the global sales team. He brings extensive knowledge of the global leisure boating sector to the role which will stand him in good stead to support and grow our dealer network in core markets. Fairline is committed to building its worldwide dealer network in 2014 and showcasing the Fairline range across the globe.”