The largest manufacturer of luxury motor boats worldwide and integrated Marine Player, the Italian Azimut-Benetti Group, with its own shipyard in Brazil, will be attending the Rio Boat Show 2013. In a sophisticated mega-stand of 500sqm, the visitors will check closely the big novelties that bring excellence, typically Italian design and the signatures: Azimut Yachts, Atlantis, Azimut Grande as well as Benetti. Amongst the novelties, the biggest presence of the event will represent the Azimut Grande 100 yacht.
Azimut Grande 100 Yacht - the largest superyacht to be displayed at the Rio Boat Show 2013
Motor yacht Azimut Grande 100 is a boat of 31 meters which, in addition of its amplitude, dynamism, comfort, performance and sophistication in every detail. Besides this, two other boats will constitute among the largest of the event: the Azimut 88 and the Azimut 82, Flybridge Collection of the renowned Azimut Yachts.
All models produced at the Brazilian shipyard of the Group will be also displayed: Azimut 43, Azimut 48, Azimut 60 and Azimut 70 (example is charter yacht Seas The Moment) (next to local production). For the sportive line lovers, the Atlantis 58 will charm by its versatility and grandeur.
Top Management of Azimut|Benetti Group confirmed presences
The event will have the presences of the top management of the Group: Paolo Casani (CEO of Azimut Yachts and Atlantis), Marco Valle (Sales Director of Azimut Yachts and Atlantis), Francesco Ansalone (Marketing Director of Azimut-Benetti Group), Vincenzo Poerio (CEO of Benetti), Fabrizio Scerch (Sales Manager of Benetti) and Davide Breviglieri (CEO of Azimut Brazil).
“We confirm our strong presence in the Brazilian nautical market, through Rio Boat Show, bringing our professional staff, our history of over 40 years of experience, and to show the wide range and variety of options available to the public in the country. We have strong strategies for Brazil and we increasingly want to strengthen the relationship with our customers through products and services of the highest standard”, says Francesco Ansalone – Marketing Director Azimut Benetti Group.
Strong strategies to Brazilian market
David Breviglieri, CEO of Azimut Brasil – production site installed in 2010 in the city of Itajai, SC – tells about the expansion plans of the shipyard. “Currently the factory in Brazil has 25,000 square meters, a warehouse being unique to the lamination and production areas and another that focuses headquarters. When the project is completed, the new plant will occupy a total area of over 45,000 square meters, of which 50% will be covered. Currently there are 300 employees who work in the construction of yachts with the same standard of excellence of those produced in Italy, beyond the services, the dealer’s network, and after sales” he explains.
At the Rio Boat Show Azimut-Benetti Group will present its differentials also in services. “We structured our Dealer’s Network that today is able to support its customers throughout the brazilian coast, from purchasing, technical support and after-sales. In terms of relationship, we have developed a series of strategies to approach with our clientele, to exchange ideas and to absorb their main expectation”, adds Breviglieri citing the “Confrarias Náuticas”, events already held in Rio de Janeiro, Santa Catarina, Paraná and Bahia and that have become big success in the nautical market.
The Rio Boat Show 2013 will be held between April 25th and May 1st at the Mauá Pier, Rio de Janeiro, and is considered one of the biggest nautical events of the Americas.
