International Fairs and Promotions (IFP) is proud to announce the launching of the 8th edition of the International Boat and Super Yacht Show, Beirut Boat 2012, at La Marina Joseph Khoury – Dbayeh between 16 and 20 of May 2012. This glamorous business and leisure event is held under the patronage of the President of the Lebanese Republic, General Michel Sleiman, and jointly organized with Messe Düsseldorf, the world’s leading company in the organization of boat shows.
“Last edition of Beirut Boat marked a record with more than 28,000 visitors attending the event, including VIPs from the Middle East and Gulf, making it the most important gathering of high profile visitors and exhibitors”, explains Joelle Ghannam, Project Manager of Beirut Boat at IFP.
“This year’s show promises to be bigger and better with a range of new features as the event launches a special luxury section. High-profile visitors can also benefit from the amenities of a VIP designated area offering them the perfect environment to conduct business or to enjoy some quality leisure time. To further enhance the visitor experience, we have added this year 15% of exhibition space.” she added.
As one of the region’s most prestigious maritime shows of its kind with hundreds of exhibitors showcasing boats and water sports to luxury and fashion, Beirut Boat Show is the best place to explore everything the boating and lifestyle world has to offer.
As less than half of the exhibition is still available for exhibitors wishing to participate in the prestigious showcase of marine industry, Ghannam underlines that the conclusion of a good number of trade agreements and the increased sales of water sport equipment and accessories during last year’s event, constituted a real incentive for marine industrial companies to book a place in Beirut Boat 2012. She also adds: “We have already booked great names in the boat industry where they will showcase their latest technological advances in boat engineering, but also in terms of design and economically friendly yachts.”
Over 5 days, Beirut Boat 2012 offers a unique chance for global and regional leaders in the boating and lifestyle industry to showcase their products and services, meet and network with potential clients and decision-makers from across the region. “I am confident that with our Group’s newest efforts, through the creation of a new Visitor Promotions department whose main objective is to promote our shows to our various visitors, our exhibitors will benefit from a more targeted audience which will translate into on-the-spot more business during the show” says the Project Manager of Beirut Boat.
A lot of companies have already signed up to sponsor this spectacular event and the newest Mazerati luxury car will be on display. Other sponsors include hotel le Royal, the famous Ulyssee Nardin watches and La Marina – Joseph Khoury development project Waterfront City.
“This year’s edition of Beirut Boat promises to be, as we have picked the slogan appropriately, the most Spectacular Boat Show to date.” Ghannam says. She finally extends an invitation to boat and sea lovers to come and enjoy fantastic entertainment events such as fashion shows, boat parties, live music and captivating dance performances, all set against the backdrop of the Middle East’s most vibrant city!