BENETEAU SA’s Supervisory Board appointed Mrs. Carla Demaria as a member of the Management Board during its meeting on Wednesday August 31st 2011. Chairman of the Monte Carlo Yachts SPA subsidiary, Carla Demaria joined the Group in October 2008 to help drive its development in the large power yacht sector.
The first unit from the Monte Carlo Yachts brand, launched in Venice in July 2010, has proven very successful, establishing itself as one of the most award-winning yachts of all time in the pleasure cruising sector at the end of its very first season.
Monte Carlo Yachts 65
The second model from the range, the elegant fly MCY 65, measuring almost 20 meters, will be unveiled at the Cannes Boat and Yacht Show on September 6th.
Within this context, the Group recently acquired an industrial site in Montfalcone (Italy), previously owned by Seaway.
Following this appointment, Carla Demaria will be heading up the BÉNÉTEAU brand from November this year, while continuing in her role within the Monte Carlo Yachts brand.
Carla Demaria has spent most of her career in the Italian boating sector. The experience she has built up and her in-depth knowledge of the market have also seen her taking on the position of Vice-Chairman of UCINA, the Italian yachting federation, in 2008.
