C A Clase, the UK’s leading distributor of marine electronics, representing brands including KVH, MB Quart Nautic, Nauticomp and Telestar, has appointed McKenna Townsend PR (MTPR) as its retained PR consultancy.
Headquartered in Hampshire, C A Clase offers high end products for the marine market, in a wide range of sectors including leisure, superyacht and commercial. The company, long recognised as a leading distributor within the UK, is branching further into European-wide distribution in the marine industry and MTPR will be working closely with C A Clase to support the company’s expansion and raise its profile. MTPR will also handle all new product launches as well as support C A Clase as it launches in the caravan and motor home market.
The win continues the rapid expansion of the Ringwood-based agency, which is the largest public relations agency in Hampshire and Dorset according to industry publication, PR Week.
Andrew Bush, Managing Director of C A Clase, said: “We are really pleased to be working with McKenna Townsend PR to raise awareness of C A Clase across all of our market sectors. The team has excellent experience both within and outside the marine industry that we can benefit from. This is a very exciting time for C A Clase, as we continue to expand and we look forward to working with them.”
Matt McKenna, Managing Director at McKenna Townsend PR, said: “We are delighted to have been appointed to handle the PR for C A Clase. It’s a great company, representing world-leading brands, and we are looking forward to implementing a new PR programme and raising their profile not just in the marine industry but broadening it to the wider consumer and B2B media. This appointment follows a number of new wins for us, with even more clients turning to us as a generalist agency to widen the reach of their marketing and PR programme and ensure they are getting the best return on their investment.”
C A Clase joins the agency’s growing marine client list which includes Williams Performance Tenders and MDL Marinas.