Ferretti Group, a world leader in the design, construction, and sale of luxury motor yachts with a unique portfolio of the most prominent and exclusive brands in the boating industry worldwide, continues to strengthen its presence in the Americas, following remarkable twelve months of successful sales increase in North and Latin America markets. Over these twelve months, Ferretti Group America was created, strengthening sales as well as customer service resources and capabilities in the region, with further expansion of the American distribution footprint.
Pershing 82 superyacht by Pershing Yachts
The Ferretti Groups significant commitment to the expansion of its North America operations is running at full speed with the development of a network of Ferretti Group Sales Centers in Florida, New England and California to represents the Groups eight brands. This factory direct sales infrastructure is successfully being supported through complementary capabilities in the yacht brokerage and charter management by the Groups Allied Marine business unit.
As the Ferretti Group North America operations expand so does its sale and distribution infrastructure in Latin America. The Ferretti Group is currently represented in six key Latin American markets including Brazil, Mexico, Venezuela, Panama, Colombia, and the Dominican Republic. Additionally, while the Group is focused on expanding its distribution infrastructure and developing new clients in these six key Latin America markets, the Ferretti Group has a keen interest and has made it a key priority to cultivate new relationships in other countries with a growing interest in luxury yachts such as Peru and Uruguay.
The Groups North America organization is scheduled to launch five new yacht debuts throughout the 2012 summer season including the motor yacht Pershing 74, the luxury yacht Pershing 82, the Riva Iseo yacht tender, the Riva 63 Virtus yacht and the Riva 75 Venere Super yacht. The Group remains confident that the streamlined sales and distribution structure will make it possible to focus on directly serving its clients and strengthening the connections between its factories, brand management teams and sales organizations. Moreover, the Groups strong base of centralized inventory located at the Fort Lauderdale Flagship showroom will help to support the growth of the group in both North America and Latin America.
The Ferretti Group was also present at the Miami Yacht and Brokerage show with one of the largest in-water displays including an impressive lineup of 15 of the Groups newest models and the debut of the Bertram 51 yacht.
