October 23 saw Triton Submarines launch the first submersible payments application for the battery-powered Dynamics ePlate™ credit card device. The innovative offering permits consumers to earn exclusive underwater footage. Consumers may also soon earn a unique opportunity to win a pilot experience in a submarine.
When the Triton Submarines experience™ application is selected, users may instantly earn exclusive Triton videos. After collecting the full set of online digital videos, consumers are mailed a DVD containing all five videos in high-definition. Qualifying purchases also offer an instant win opportunity for a Triton Submarine pilot experience (sweepstakes rules forthcoming, including how to enter without making a purchase or card enrollment).
“Triton is thrilled to offer such a unique application,” said L. Bruce Jones, CEO of Triton Submarines. “The Dynamics ePlate™ device provides consumers with a whole new way to interact with and control their credit card reward programs.”
“The Triton experience™ application really dives deep into a unique purchasing experience,” stated Jeff Mullen, CEO of Dynamics. “The instant gratification after every purchase of seeing whether that purchase won a trip cannot be underestimated.”
The ePlate™ credit card device is subject to a credit approval.
How It Works
ePlate™ is connected to an ecosystem of experience™ providers that each deliver an individualized brand experience, through an experience™ application, to the consumer. Prior to a purchase, consumers select multiple experience™ applications on their smart phone, tablet, or computer to port to their ePlate™ device. At the time of purchase, the consumer can use different buttons on their ePlate™ device to select different experience™ applications.